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Xie Erke shoe together CCTV to create one hundred sets of Olympic short films
Recently, the theme of "Action, Achievement No. 1" Erke Ke 2008 winter new conference successfully held in Xi'an. In the face of the important opportunity brought by the 2008 Beijing Olympic Games, Hongxingke said he will work together with the CCTV Olympic Channel to jointly create the Olympic Games countdown series of 100 short films and use 100 Olympic champions to tell the story of "TOBENo.1" so as to better Interpretation of Erke "TOBENo.1" brand connotation. 2008 Beijing Olympic Games is a once-in-a-lifetime opportunity for the development of China's sporting goods industry. All sports brands have thrown their Olympic strategies one after another, and competition in the industry has suddenly intensified. Hongxing Erke know that in order to win the success of the Olympic strategy, in the final analysis is the implementation of the enterprise. In order to firmly seize the historic opportunity, Hongxingke made a comprehensive strategic plan and put forward the guideline of "Action and Achievement No. 1" to fully meet the Olympic Games.