September 2017 New York Fashion Week is about to begin, when DKLTJU brand design director Shao Gang will come to New York Fashion Week with the latest series of works. DKLTJU brand as a well-known children's wear brand in China, the release of this new product has also attracted the enthusiasm of the industry, Chinese children's clothing landing New York Fashion Week, but also allow more people to look forward to this fashion show.

Shao Gang, the designer of this new product, has also become one of the designers with the highest degree of concern in China.

In 1978, Shao Gang was born in a beautiful small town in northeastern China. He studied at the Jiamusi Sanjiang Art Academy in Heilongjiang Province. He used to work at Fujian Haopai Group and Fujian Caizi Group. The current DKLTJU brand design director.

In 1980s, China's ready-to-wear style was still very popular. Shao Gang's mother was a well-known local seamstress. His childhood clothes were almost all from his mother's dexterous hands. In his impression, whenever he appeared in front of his classmates with his new clothes tailored for him, they were always very envious. "At that time, I was the leader of the trend," Shao Gang said with a smile. It was from that time on that when other people's casual dreams came from teachers and scientists, the seeds of the dream of becoming a costume designer were planted in his heart, and now he took this dream to New York fashion. Weekly stage.

The mother planted the designer's dream in his heart, and DK helped him to insert his wings for his dream.

“To display New York Fashion Week, to display my work on such a big platform is a very distant thing for me. I can get recognition from the world-class fashion week. I think I'm lucky. All this is Do not open the DK for my help and support." Shao Gang said.

Some people say that the Chinese lack the inspiration for original design, but Shao Gang does not think so. "China has a long history, and there are many cultural elements worth learning from us. Peking opera and blue-and-white porcelain not only need practitioners to pass on Chinese culture, but also need designers like us to make Chinese culture popular in the contemporary era. The trend allows more people to understand and understand it.” Speaking of designing products this time, Shao Gang said with confidence: “In contrast to previous designs of children's wear, this time I added a lot of elements of Chinese style and combined them. With the western design concept, everyone will see a lot of highlights in the series of "Future." This collision of Chinese and Western design languages ​​is also a new attempt and innovation for me."

Finally, we talked about why the work was named "rong," and Shao Gang said with emotion that "combination" is a blend of culture, a blend of life, and even a blend of love! When globalization has become a trend in the world, China is being more Many people in the world understand! I think how to make China's outstanding culture appear in front of the people of the world in different forms and be accepted by more and more people of different cultures. This is exactly the original intention of this “combination” series of designs. We hope that Chinese culture and the cultures of all countries in the world can be better merged; seeking common ground while reserving differences and merging. “The words of Shao Gang truly reflect the attitude of a designer towards different cultures and his incomparable passion for design.

As Shao Gang believes: Clothing is not a cloth without life. A good design language combines the emotions and spirit of the designer. It can spread more brand value. The road of original design is doomed to be lonely and long, while DK and Shao Gang are using their persistence and dreams to get out of their own path.