In the first 11 months of 2005, Mercedes-Benz sold 96,600 vehicles worldwide, while BMW's sales reached 10,20156 vehicles. BMW seems to be pushing Mercedes to get the top spot in the luxury car.

Since 1993, Mercedes-Benz has been the global luxury car brand sales champion, BMW has been ranked second. The number of new BMW registrations in Europe in November this year rose by 9.5% over the same period of last year. According to the statistics of the European Automobile Manufacturers Association, the number of new registrations of Mercedes-Benz cars only rose by 3.1%. Mercedes-Benz’s European market share remained at 4.6% this year, but BMW’s share has increased from 3.7% last year to 4.2%. In addition, Mercedes-Benz’s sales in the United States have fallen by 0.9% so far this year, and BMW’s sales have risen by 2%.